Kampala – KCB Bank Uganda, a leading regional financial institution, is proud to announce its participation as a major sponsor of the Kyambogo Ultra Challenge Run and continues its commitment to improving the health of Ugandans through sports. This year’s event, scheduled for May 3, 2025, will be held at Kyambogo University Sports Grounds starting at 6am.
For many years, KCB Bank has been a strong supporter of various sports initiatives in Uganda, including rugby, volleyball, golf, and motorsports. The Kyambogo Ultra Challenge Run highlights its commitment to fostering a culture of health and wellness for Ugandans. The event will accommodate both veteran athletes and casual runners, with three challenging distances selected for participants: 50km, 25km and 10km.
Speaking at the presentation, Sheila Awori and AG. The head of marketing and communications emphasized the importance of the event when he said, “Our passion for supporting sports in the country is one of the ways we try to meet the promises of our brand.” I recall the profound impact that events like the Cambogo challenge in our community are mere challenges, exceeding limits, and how they are adopting human mental capabilities and capabilities for revival.
Individuals can register to participate via the KCBPay platform by paying a UGX 50,000 fee. Participants can conveniently purchase the kit by dialing *244 *9# and entering it into the merchant code 124810. This integration underscores KCB’s commitment to leveraging technology to simplify transactions and promote digital inclusion.
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“By sponsoring this event, we aim to encourage Ugandans to adopt a proactive approach to health, which is essential for a healthier and productive society. The Kyambogo Ultra Challenge Run provides a platform for individuals to prepare for local and global marathons,” concluded Awori.
In collaboration with KCB Bank’s Sustainability Agenda, all finishers will receive fruit tree seedlings, symbolizing their commitment to environmental protection and a healthier future.
By planting these trees, participants not only celebrate their achievements, but also contribute to a greener community and a more sustainable planet.
KCB Bank’s sponsorship supports the role of a socially responsible corporate citizen, contributing to the growth of Uganda’s sports and fostering healthier communities. The bank invites all participants interested in participating in this exciting event to not only challenge themselves physically, but also contribute to the growth of Uganda’s sport.
